I talk a good game about self-confidence and the truth is I have a whole lot of it. At least I do compared to when I started writing oh so many years ago.
But (gasp) I’m also very human. Here’s what I mean.
I don’t know how many times I’ve read that it’s a good idea to contact old clients and ask for testimonials, referrals and new work. I’m sure I’ve made the same suggestion more than once here. It’s an obvious thing to do.
However, I’ve always had trouble doing that.
Even when I’ve put it on my to-do list, or told others I was going to phone, email, or otherwise contact past clients I’ve rarely done it.
Those few times I have asked for testimonials and or referrals or more work it’s been because the relationship has somehow gone on beyond the original work. I don’t’ mean that they’ve hired me to do more writing, although that too has happened.
There have, however, been a whole group of clients I’ve never contacted after we’ve finished the project. And not because I’ve had any reason to think they were dissatisfied.
I’ve been aware that I should, and finally I stared to actually send them emails.
You know what? In every case they’ve been glad to hear from me and in most cases they’ve been happy to provide a testimonial or let me use them as a reference. And one is actually contacting two people on my behalf.
It turned out to be easy once I’d actually started.
I began to really examine why I’d put it off so lone – in one case literally years, and he was perhaps the most helpful and glad to hear from me.
What I discovered is that at some unconscious level I’d been unwilling to risk being told ‘no’ or being ignored!
That’s classic self-worth stuff.
It feels healed now and I’m grateful.
The Take-Away I think is this. When there’s something I know I should be doing to promote my writing and I keep not doing it I can either beat myself up or dig around in my psyche until I figure out what’s going on, and let go of it. It’s not always easy, and sometimes can take real time, but it’s always worth it… didn’t someone say something about an un-examined life not being worth living?
How do you undo self-confident issues that get in the way of your writing and your business?
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