One of the mysteries of running a blog is attracting visitors. And a significant part of that is search engines. On any given day about 15 percent of my traffic is brought by Google or other search engine. When I tie a big name with this site in some sort of legitimate fashion I improve my chances of new eyes finding the site. Of course, the visitors I want are those interested in freelance writing. Assuming freelance writers find me via a search engine I hope at least some of them will come back.
Just for the heck of it I ran Sarah Palin and freelance writing into Google and got almost a million results. It’s the first two that demonstrate how this kind of search engine optimization works.
- Carol Tice is listed first with her What Freelance Writers Can Learn From Sarah Palin. Carol shows how being bold, etc., can benefit freelance writers.
- Noemi Twigg wrote Refudiate: 2010 Word of the Year SARAH PALIN HAS THE LAST LAUGH. It’s one of those fun posts about words and writing we all do from time-to-time.
Is this sort of linking to the famous a fair way to get traffic? You bet it is. In both examples, the actual posts are either helpful or interesting or both.
So why don’t I develop articles that link freelance writing to as many stars as possible? Well, I don’t really think much about stars for one thing. This isn’t a celebrity blog for another and in truth I don’t often see a way to legitimately relate a famous person with freelance writing. People interest in Sarah Palin and not interested in freelance writing are not the people I want to bookmark or link to this blog. In other words, it’s my hunch that this SEO technique is like hot peppers – best used sparingly.
Do you have a strategy for attracting visitors to your blog or site?
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