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How To Approach Book Packagers

book packagersFirst, I want to thank you so much for the great services you offer. I’ve been a long time subscriber and have found your site to be crucial to my freelance ghostwriting career.  Keep up the great work!

I read your guest post about book packagers and have a question.  For the New Year I’m going to go full time with my ghostwriting of nonfiction books.  It’s always been my dream.  I’d like to have your input and advice about how to break into the book packager ghostwriting.  How do I approach them as a proffessional ghostwriter?  How difficult is it to become established?  I don’t with to continue writing for the content mills, so how I find good paying ghostwriting clients for nonfiction books?

Thank you!


Hi SG,

So glad you find the site useful. It’s good to hear.

I must admit I’ve never worked with a book packager. I work directly with the authors. That said, book packagers need book ideas, authors, and, at least some of the time, ghostwriters.

So I googled book packagers. There certainly are a bunch of entries and a good percentage are actual packagers. If I were going to approach them (and maybe I should)  I’d look at many of the sites to first determine which package the kinds of books I like to write. In my case that’s self-help, 12 Step Recovery, how to write, etc.

I’d put together a list of credits and maybe a sample and tailor a short, pithy cover letter to the packagers I want to approach saying I’m available to ghostwrite and why they should consider me.

I’d also consider approaching them with a specific project that I would write. Their sites sometimes signal they are open to that approach.

I’d also work my network. I’d check Facebook, Linkedin, Twitter and with any and all writers I know to see who knows a book packager or two. Chances are you know someone who knows a book packager and can introduce you or provide a reference.

The truth is I can’t think why approaching a book packager should be much different than approaching anyone I want to hire me.

The key is always remember that they have a problem. If you want them to hire you you’ve got to demonstrate you can solve their problem – in this case, writing books. Show them you can or are likely to be able to and you’re likely to end up with a gig.



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