If you’re serious about making a living as a freelance writer you’ll find you need to brand yourself and develop a writing specialty or niche.
Freelance Folder has a decent article called Seven Ways to Find Your Writing Niche. Good ideas and I want to take it in a slightly different direction with 5 general suggestions to start with:
- If you’re just beginning your freelance writing career it makes sense to take a wide variety of assignments.
- Explore things like writing for small weekly newspapers.
- Go ahead and write a few articles for content sites like Suite 101 (an affiliate of mine).
- Try some blogging – maybe first at blogger or wordpress (both free) to decide if you really want to blog regularly.
- Answer ads your qualified and those that you seem to be almost qualified for and accept as many different kinds of assignments you can.
Pay attention to how you feel about each piece you write – notice if you enjoy doing the research and the writing or if you feel bored or unhappy. You’re not looking for how you’re evaluating your writing; that’s another issue.
I’m betting as you pay attention you’ll discover you like one kind of writing more than another.
The same thing is likely to be true about topics – topics in the broad sense. Some you’ll like and others you won’t.
For example, years ago when the running craze was just getting started, I jogged. I also wrote about running and sold pieces to several magazines and newspapers on a regular basis. When I got my first computer I wrote for computer magazines as an end user learning how to use the machines. When I started to sail I wrote about boats and sailing.
Each of those is an example of a niche that developed because I more or less followed my nose.
My ghostwriting business evolved in much the same way. I stumbled into it with the first book and have been ghosting ever since.
For contrast only let me tell you I’d make a horrid golf writer because I’ve only played the game once. Poker is not my thing to write about because I don’t play.
In other words, write and let your nice develop naturally. Writing is the key, the niche is gravy.
Write well and often,
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