Every email you send is an opportunity for you to market your writing, editing, blogging, translation, etc. services. Every email? Yes, every single one.
The marketing opportunity is, of course, in your email signature.
Your email signature should contain:
- Your name – amazing how many writers leave out even this minimum information.
- Your phone number – yes, the number people can reach you at during working hours, whatever those are for you. If that’s your home phone, so be it.
- Your website or websites.
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Anne Wayman – 619-450-4333
www.aboutfreelancewriting.com – the blog for freelance writers
www.writingwithvision.com – turning your dreams into words
www.annewayman.com – resume, samples
www.powerfullyrecovered.com – a site for 12 Steppers
http://twitter.com/AnneWayman – follow me on twitter
Okay, it’s seven lines long – but every bit of it is important to my business. And yes, I get phone calls about writing and twitter followers because of my email signature.
Do you use your email signature to market your services? Tell us why or why not.
Write well and often,
Two newsletters:
Abundant Freelance Writing – a resource for freelance writers including 3x a week job postings.
Writing With Vision – for those who want to get a book written.
Image from http://www.sxc.hu
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Now that is a quality tip. Off to edit my email sig.
It is also critical to include your address in the sig. I can’t tell you how much I hate digging around to find someone’s address when I need to send them a package or return page proofs or whatever.
I know some people who routinely listserv email lots of strangers, and for security purposes leave their address out of their signature. In all other cases, though, leaving your address is useful and professional.
Anne I can’t say enough how valuable your site is! You are a major sharer which is of great value. I love this signature idea and plan to use it wisely. I am setting up my website now and you will definetly have a place on it as I will become an affiliate. i will also follow you on twitter. I did get one job from your listings too! Many more to come! Much Success!
love the idea of being “a major sharer” – thanks and when your site is up let us know.
I use my signature on each and every email. A recent employer went to my blogs and offered me more work because she liked my style. Definately a great tip Anne!
Kathryn Pless´s last blog ..Demand Studios-My POV
works that way for me too, Kathryn
Ooh, I’m going to do this right now. I just made a gmail for professional purposes but haven’t tweaked it much yet. I’ll put a link to the blog I just set up. Thanks, Anne!