A Guest Post by Jim Donavan, a good writer and long-time friend and supporter of mine.
In the great debate about the “true” cost of producing an ebook, it appears that big publishing still has it’s proverbial head in the sand, much like it has since the beginning of the Internet. Back then, circa 1995, this shiny new object, called the Internet, was just starting to emerge.
Amazon had launched it’s store and the idea of book selling online was rapidly becoming a reality. Did the publishing industry welcome it and take advantage of this evolving opportunity?
Welcome it? Amazon couldn’t even get their phone calls returned from the major New York publishing houses.
Big publishers, rather than embrace this new technology and all it’s possibilities, stuck their heads in the sand like so many ostriches, hoping it would just go away.
Now with another major change occurring right before our eyes, the big publishers are right back in the sand, an oversight that may prove to be the beginning of their demise, should that eventually happen.
Personally, I hope it does not. Publishers still have a role in the process even if they themselves are not sure what it is at the moment. [click to continue…]
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